Bingo Portals Now Spawning Their Own Bingo Sites

Bingo portals have traditionally served as aggregators of information about online bingo, and a place where links to various online bingo sites are assembled.However, bingo portal owners are now realizing that the traffic coming into their portals is better steered to their own bingo sites as opposed to being sent off to other sites via affiliate marketing arrangements.Evidence of this trend can be seen with the recent announcement by portal Sunlight Bingo of the launch of their own proprietary site to be named Bingo Cove.

Sunlight has decided to go with the Dragonfish bingo platform which will impart immediate credibility to the Bingo Cove site despite being brand new on the bingo scene.Dragonfish is the standalone B2B division of industry giant 888 Holdings, and new bingo sites leverage the liquidity and experience of firms like Dragonfish as opposed to attempting to design their own software and fully manage the site.Firms like Dragonfish provide for a turnkey solution for bingo site owners including software, payment processing, CM's and customer service.Aggregating promotional games within a network also serves to increase jackpot sizes which benefits all sites participating within the arrangement.

Bingo bonuses at Bingo Cove once it is launched are sure to include a generous initial deposit match bonus as well as a no deposit bingo option.Word is that Bingo Cove will also offer free bingo, but specific details will not be available until just prior to the site's initial launch.Stay tuned to Wiki Bingo for future developments relating to other bingo portals as this trend continues.

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