Tasty Bingo sponsors ITV Daytime
Sunday, 4 April 2010 | Written by Carol Dian
A Month after its publicized launch, Tasty Bingo is heading forward at full speed in terms of marketing in an effort to establish the website as one of the leading brands and recreate the phenomenal success of its older brother, Wink Bingo. After a successful launch party in London at the end of March, Tasty Bingo began sponsoring ITV Daytime with a series of short 10 seconds spots featuring strawberries dipping in chocolate at various variations. Tasty Bingo also released a viral marketing type of application to Facebook – it is centered on finding Mr. Tasty which will be voted by members out of all those who submitted themselves to the contest.
This sponsorships resemble the marketing steps made for Wink Bingo at the time, with sponsorships to The Cube and the Harry Hill show, both also on ITV, and adds to the similar design and promotion style we’ve seen at Wink, that are the key features of the new Tasty Bingo. The big question is will these be enough to make it work for Tasty Bingo even though they lack the no deposit bingo bonus that was offered at Wink Bingo for two years, became affiliated with the brand and was responsible for a large portion of the growth in their players’ base.
In the meantime, Wink Bingo continues to offer some of the greatest promotions in the online bingo market, which currently feature the Easter Freebies – two free bingo games every day where £1,000 are guaranteed to be won every day at no cost. Wink also offers a £15 no deposit bingo bonus for a risk free experience of the site - this offer is currently available until April 6th so make sure you don't miss out on it.
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